Is Adidas environmentally friendly?
Adidas is a German sportswear brand. It is the second largest in the world in this sector. For several years now, the demand for more eco-friendly products has been growing. Adidas must therefore also meet this demand. “They’re colourful, they’re iconic and they are 100% vegan”. Stella McCartney In order to meet this demand, Adidas…
What are the new technologies that could play a role in the development of the brand’s image?
Adidas is in constant technological innovation. The brand wants to be the best in its sector and seduce as many people as possible. To achieve this, it incorporates new technologies in the products There are many new technologies that Adidas uses. The 3D printing is one of them. The article “How Adidas Plans To Bring 3D…
Trends investigation 